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Meet the Team

Experience

The Decision Analysis team has guided counsel through the country’s most consequential trials for nearly forty years.

About 2,000 cases across the country in nearly forty years.

Our People

The Decision Analysis Team

Portrait of Richard Gabriel

Richard Gabriel

President

Since 1985, Richard has been a leader in jury research, jury selection, and litigation communication with experience in nearly 2,000 trials. CBS News has called him “by reputation, one of the best trial consultants in the country.”

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Portrait of Jonathan Ross

Jonathan Ross

Senior Trial Consultant

Jonathan has worked on trials across the country, including Phil Spector, Casey Anthony, and Kwame Kilpatrick, and many multi-million-dollar civil matters. He specializes in focus group and mock trial research.

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PL

Paul Lisnek, J.D., Ph.D.

Of Counsel

Paul has worked as a trial consultant since 1990. He has served two terms as President of the ASTC, authored 14 books on courtroom psychology and advocacy, and is a legal and political analyst for WGN-TV Chicago.

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Portrait of Sophia Hobby

Sophia Hobby

Associate Trial Consultant

Sophia joined Decision Analysis with a background at the intersection of law, psychology, and research. She brings several years of litigation experience, rigorous research training, and competitive mock trial recognition to her consulting work.

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Portrait of Gabriela Cedré

Gabriela Cedré, M.S.

Director of Operations

Gabriela has been with Decision Analysis since 2017 and specializes in operations management and visual presentation design. She holds an M.S. in Forensic Psychology from Cal State LA with research in eyewitness memory and juror decision-making.

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Portrait of Emily Shaw

Emily Shaw, Ph.D.

Senior Trial Consultant

Emily is an award-winning researcher specializing in jury decision-making. Her published work spans juror perception, credibility, conformity, and implicit bias, and she has consulted on personal injury, medical malpractice, and wrongful death matters since 2015.

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Portrait of Michelle Rey LaRocca

Michelle Rey LaRocca, J.D.

Senior Trial Consultant

Michelle leverages seven years of San Francisco litigation practice, a Communication degree, and teaching experience in her consulting work. She serves as current Vice President of the American Society of Trial Consultants.

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Portrait of Jade Larson

Jade Larson, Ph.D.

Associate Trial Consultant

Jade approaches trial consulting with a foundation in communication science and decision-making, supporting cases involving personal injury, wrongful death, product liability, and medical malpractice.

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Litigation Experience

Our Litigation Experience

Our team has worked on nearly every type of litigation in state and federal courts across the country.

  • Personal Injury
  • Wrongful Death
  • Medical Malpractice
  • Product Liability
  • Professional Liability
  • Employment
  • Commercial Disputes
  • Intellectual Property
  • Antitrust
  • Insurance & Bad Faith
  • Criminal Defense
  • White-Collar Crime
  • Crisis Communication
  • Corporate Defense
  • Mediation & Arbitration

Looking for the winning edge?

We may be a good fit.