Services
Sixteen services organized into four disciplines — research to understand the case, communication to present it, strategy to position it, and systems to structure it.
Research
Focus Groups
Real-people feedback that defines and refines case issues and themes.
Mock Trials
Test your case before trial with full-length adversarial presentations to mock jurors.
Case Surveyor
Online case-presentation survey tool that captures juror feedback on your time.
Pulse Surveys
Large-sample venue polls measuring juror attitudes and case-issue leanings.
Arbitration/Judicial Research
Map the decision paths a judge or neutral might take in key rulings.
Post-Trial Interviews
Detailed juror interviews after trial to capture lessons for the next case.
Insurance Survey
COVID-19 insurance and business-interruption national survey report.
Jury Predictability
Research into the predictable patterns of seemingly unpredictable jury behavior.
Communication
Witness Preparation
Coach witnesses to testify credibly and persuasively under pressure.
Story and Theme Development
Build the compelling case story that gives evidence meaning.
Crisis Communication
Frame the story early when a crisis threatens litigation or reputation.
JuryThink: Early Case Evaluation
Quick-turn juror reactions that shape early case strategy.
CLEs and Training
Custom training for law firms, corporate legal departments, and bar groups.
Online Courtroom Project
Advisory research on the communication dynamics of online court proceedings.
Strategy
Questionnaire and Voir Dire Design
Questions engineered to identify dangerous jurors and earn cause challenges.
Jury Selection
Nonverbal, verbal, and questionnaire evaluation translated into informed strikes.
Mirror Juries
Shadow juries who follow your trial in real time and report what is landing.
In-Court Monitoring
Our consultants in the courtroom with instant feedback on arguments and witnesses.
Systems
Case Analysis
Structured analysis of the variables driving settlement value and trial outcome.
Damage Control
Research-based methods to anticipate and reduce damages exposure.
8-Step Case Story Development
Our disciplined method for turning evidence into the story that wins the case.
Trial Mapping
A map of the evidence sequence that keeps the story coherent when calendars cannot.
Plaintiff Case Structure
Patterns we have identified that lead to significant plaintiff verdicts.
Defense Case Structure
Defense patterns we have validated over decades for favorable outcomes.
Mediation and Arbitration Strategy
Negotiation psychology and preparation for effective mediations and arbitrations.
Looking for the winning edge?
We may be a good fit. Let’s talk about your case.